Published on: 6th January 2026

Today on The Last 10%, Dallas Burnett kicks off a new phase as he returns to Thrive Studios after a three-month hiatus. He discusses the acquisition and revitalization of a publishing company, detailing the challenges of reducing unnecessary complexity and costs, and improving customer service and company storytelling. Dallas shares insights into his personal health scare with Rocky Mountain Spotted Fever and teases the potential launch of a podcasting network in 2026. He also alludes to a new book in the works and highlights the importance of setting clear goals and values for his team and organization going into the new year.